The 2010 Google Online Marketing Challenge is now open !

The 2009 Google Online Marketing Challenge saw 2,187 student teams from 57 countries around the world taking part in a global online marketing competition. And now, the 2010 sequel to the competition is now live.

Developed by professors in collaboration with Google, the Challenge is a great opportunity for students to gain practical, real world online marketing experience. Student teams receive US$200 of free online advertising with Google AdWords and then work with local businesses to devise effective online marketing campaigns. Teams outline a strategy, run a campaign, assess their results and provide the business with recommendations to further develop their online marketing. Teams submit their reports and are judged by a panel of independent academics from all over the world.

The Challenge is open to any higher education institution from anywhere in the world. You can register now.

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