Category Archives: Social Networking

With the plethora of options to Tweet, its cut-throat competition in the Twitter clients section. Obviously not all the eye candies we see are popular. The best ones are those that has great functionalities integrated within them – irrespective of whether they are eye candies or not. Below is a snapshot view of the most [...]

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Okay, engagement is cliché, forget about it. Think of it this way. If you’re a website / product / service owner, how would you measure success with engagement on social media ? One often repeated factor is social media engagement. Build a community around your site on social media, and if you can retain the [...]

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Facebook has now overtaken Google as the most visited site on a daily basis. Though I believe that it doesn’t make sense to block or prohibit the use of facebook/other social networking tools at work, we know that many offices do. That’s fair on their part but there are several tools available that will help [...]

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Microblogging is always referred to as Twitter, it begins with Twitter and ends with Twitter. But that’s not the reality. Although Twitter is the most popular, there are technically better micro blogging sites than Twitter, that are fortunately or unfortunately not as popular. However, here are some of the other Twitter alternatives, for those who [...]

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After the D8 conference, and the interview with Mossberg and Kate, Facebook CEO Mark Zuckerberg has lost all his charm, if at all anything was left. At the interview, he was seen sweating, stammering to Walt’s questions on privacy and the related issues. Walt’s questions were bullets Mark couldn’t dodge. Clearly the Facebook CEO realizes [...]

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Disclaimer : This is a post lined with hard facts and stitched up with strong opinions! With the Facebook blockade hitting the news, big time, last week I tried to excogitate on the matter of social media intrusion into our everyday life. Today’s times tell us how much social media means to us, & how [...]

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We knew this was going to happen. Die hard foursquare users can now rejoice ! At last, there is some meaning to all those badges you collected. Dominos has started, sort of a loyalty program for its mayors on foursquare. Chances are that if you’re a mayor, you’ll get a free pizza every month or [...]

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When I posted this on facebook, most of the people were taken by surprise. “Are you serious” went a comment.
I’m not surprised, and here’s why I think SMO is an obsolete term.
1. Its four years old now.
Well, you could argue that its not a valid reason to call a term obsolete. Because if that was [...]

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All of us are familiar with viral videos. We’ve seen them, shared them even discussed them, but what not many of us know is the amount of work that goes behind many of these videos. The strategy involved and how someone out there knew exactly what you would do after watching them –share !
Lets take [...]

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Okay, I decided to write this after a lot of thought. Why ? Because a topic like this, I knew would be easily shunned off by many of you. One would think – “Myth ? Not for me, I know the real thing.” Well, that’s what I thought too, until I spoke to a few [...]

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