Category Archives: Social Networking

How can businesses benefit from Twitter – The Comcast example

Posted on April 7, 2010 by Mani Karthik

Those of you disagreeing that Twitter is not for business, there’s news for ya ! Twitter is (could be) for business and there are companies that have successfully integrated Twitter to their business models, and gained from it with probably a quarter of their traditional PR budgets (or even lesser). The biggest example is Comcast.
Comcast [...]

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10 Must have Social Media Apps to get started on an iPad !

Posted on April 4, 2010 by Mani Karthik

Irrespective of the fact that there is no multitasking possible, iPad is going to have all of us drool over. You got to give it Mr. Jobs for that part. Whether you’ll use it for social media purposes is again….speculative, but I’m sure all of us will try them out on an iPad, especially those [...]

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Social Media Case Study : Hotel forced to abandon concert due to Twitter outrage

Posted on April 1, 2010 by Mani Karthik

Barasti Beach Bar, a popular hangout restaurant and bar in Dubai, probably had no clue that the Twitter community in Dubai would do something outrageous like this to them. Vanilla Ice – The popular artist was supposed to perform at the hotel on March 31st evening and invitations were sent, tickets booked. Unfortunately, a day [...]

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10 Social Media Monitoring / Analytics tools for Measuring Social Media

Posted on March 30, 2010 by Mani Karthik

Social Media ROI ? That’s a weird term to many of us, right ? Many think that there is no ROI to Social Media, and while this topic is up for debate, I’m saying – yes and no.
No because, we know that we don’t get social for the game sake. And yes because, there are [...]

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Social Media makes the popular “David after Dentist” YouTube video kid a superstar ! Owns his own store now

Posted on March 28, 2010 by Mani Karthik

Remember the popular video on YouTube we all shared ? The kid acting funny after the tooth surgery asking “Is this real life ?” Well, he’s a superstar today and “Is this real life” is sort of a popular catch phrase among his fans.
David the little boy who’s featured on the video is in school [...]

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30+ Amazing Facebook Statistics & facts [Infographic]

Posted on March 27, 2010 by Mani Karthik

I’ve been trying to figure this one out every time , but never got around it. We’ve been hearing news time and again that facebook is creating history with their ever growing user stats. But how real are they ? And what’s all the hype about ? Let’s find out. Here’s an infographic that rounds [...]

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New software lets companies monitor social media networking of employees

Posted on March 26, 2010 by Mani Karthik

For most of the companies who’re not into social media, its a curse. Social Media for many is a non-productive thing, and may be if I were in such a company, like a financial firm, I would take the same stand – block or curb the use of social media during office hours.
Although we could [...]

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How to make your social media app sticky ? Simple. Turn it into a game ! #Fail

Posted on March 23, 2010 by Mani Karthik

Quite honestly, I think this is going a bit too overboard now. Every new app in town is a game. A stupid f***ing game with badges / levels / titles and all that. Sick.
It was obvious when it all started, that there are more levels coming, more badges to be won and this is going [...]

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Facebook user banned in UAE, quoting offensive content

Posted on March 22, 2010 by Mani Karthik

Social Media networks have always been a topic of heated discussion and speculation in the Middle East region for obvious reasons. Social Media gets a bit “too social” for the authorities here, and the latest to hit the news is this incident where a facebook user was “pretending” to be “Allah” (The God in Islam) [...]

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10 Useful Open Source Twitter Scripts & Applications

Posted on March 21, 2010 by Mani Karthik

Its frustrating sometimes when you realize that there’s a lot you can do with Twitter but most of what you see in public are restricted to the common usages. Here’s where open source scripts come into play. Here are ten such interesting open source twitter scripts that will let you do all that (almost) you [...]

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